The Las Vegas Mobile Apps Showdown, held in January during CES, was a celebration of all things app. The crowd was pumped, the presentations awesome, and in the end, a small company with a big idea, and a new look at mobile health took the top awards . Magisto gives you a video editing service right from your smartphone. You shoot some video and pop off a few clips to Magisto headquarters. The clips get artfuly edited into a vignette replete with special effects and title . The popular online vote went to Macaw, a new health application that uses sensors to intelligently track user activity. It lets users link the sensors and devices they may already use to a Prevention Plan account which tracks healthy activities and generations a Prevention Score. What’s novel about Macaw (yes, named for the bird with a long life span) is that it combines US Preventative Medicine (a company that helps change medical behaviors)expertise in monitoring activity, diet and education about staying healthy, with Qualcomm’s new 2Net. Any device data from Bluetooth, WiFi or Ant+ products can be incorporated into the 2Net platform. They can be automatically posted to YouTube. In a tower of Babel health landscape, Macaw may provide the language all of these devices need to speak.
Now it’s time to turn our thoughts to June 27 and the Mobile Apps Showdown and Wall of Apps.
We’ve got some fabulous judges from publications, the world of industry analysts, and mobile apps aficionados as our judges this year. A new crop of apps that do just about anything is springingp faster than the cherry blossoms in the park. Stay posted and we’ll start letting you know all about them.
Meanwhile read more about CE Week NY here: